Evalutation of HOW TO

TASK
Review the work produced in response to the 'How to...' brief identifying the following:

What problem did you identify?

How to travel as a businessman.  Covering appearance, etiquette, transport, economy. 

What evidence did you find to support your decisions?

What methods did you use to gather your evidence and what forms did it take?

The majority of the evidence gathered was computer based internet research however the HSBC campaign leaflets came in handy and also general flyers for help with imagery idea’s.  As I don’t know enough Chinese/American people I wouldn’t have been able to gather a fair statistic for the travel industry.  However secondary information was much easier to find, with lots of tourist sites online and government pages there was lots of useful information.  The qualitative research I found was mostly on forums and therefore hard to back up.  For Quantitative research, I looked into facts and figures about safe travel in each country and how many of each type of transport is availale to use.

(categorise your research using terms primary, secondary, quantitative and qualitative)

What methods of research did you find useful and why?

Researching into traveller’s forums and holiday guide websites helped see what problems needed solved and communicated and it also helped to find the answer’s to the questions I was asking myself.

How did these inform your response to your problem?

The research I found helped me to narrow down the amount of information held in the info graphic spread so therefore it was only important and relevant information within the graph.

What methods did you encounter as problematic?

Doing research into aesthetics of other info graphs pieces made me have an image in my head of what the final piece would look like, which isn’t a great idea when working within a group because everyone has different tastes.

How did you overcome this?

We decided as a group that we would all do our designs on Adobe Illustrator because then they shared the same look of sleek vectors.  We stuck to black and white because it is low cost, simple to design with and we all agreed that it worked well overall with a splash of yellow to lighten it up a bit.

What research could you have carried put that would have proved more useful?

I would have liked to have carried out surveys in China and America to see what the natives from these places had to say about transport.  Also it would have been helpful at the beginning to have interviewed young business men and women to find out their views about travelling abroad and find out their worries about such trips.

You should reflect on your  individual contributions to group work and evaluate your own experience, opinions and decisions. Once you have completed your self evaluation:-

List five things that you have learnt about the design process over the last two weeks.

Working within a group can prove difficult when everyone has conflicting idea’s of the final outcome.  It’s probably best not to jump to conclusions in your head.

In the initial stage of development it’s a good idea to invest time in weighing up possibilities instead of diving into what seems like an excellent idea.

Working collaboratively means you can get completely different outcomes than what you may originally think of.

List five things you would do different next time.

Spend more time brainstorming in the early stages.

Have group meetings more often and regular.

Try carrying out different types of research (only relevant.)

Research Sources / Further Information

Review all handouts, briefs and presentations from the studio workshops.

Mandatory Requirements / Deliverables

Response to the self-evaluation process should be posted to your Design Practice & PPP blogs and labelled with the module code OUGD405.

Use images and your own documentation to illustrate your evaluations.