Design for Print & Web // Visual Research

I have picked the brief 'On yer bike' as I love cycling and thought I could probably relate to this brief the most. 

This is the last years winner for the competition, their design shows great digital skill but I think it could be more exciting.

 So far this is the visual research that has caught my eye.

Cycling in Paris

http://www.frommers.com/slideshow/index.cfm?p=9&group=300&cat_cd=OUTDOOR#slide

http://www.behance.net/gallery/Boston-Childrens-Hospital/4011612

Clever:  Bikes made into furniture!

Here are some cool road marking typogprahy I found on http://designspiration.net/image/4088022580599/.  Something like this would work well to guide cyclists around cities and gives you a larger surface area to work with than just a sign post.