Fashion photography has been in existence since 1839. There was always the existence of fashionable dress, but the idea of taking photographs to help sell clothing and accessories had just come into play. Fashion photography is a genre of photography devoted to displaying clothing and other fashion items. Fashion photography is most often conducted for advertisements or fashion magazines such as Vogue, Vanity Fair, or Elle. Over time, fashion photography has developed its own aesthetic in which the clothes and fashions are enhanced by the presence of exotic locations or accessories. - Wikipedia
Harpers Bazaar first cover, 1867
The first issue of Bazaar, devoted to fashion and literature, is published on November 2
Age of the fashion magazine: Improvements in the halftone printing (dot) process means photographs can be reproduced in magazines
First ten years of the 1900’s
Before this drawn illustrations were used.
Vogue vs Harpers Bazaar
Leaders in fashion photography in the 1920’s and 30’s
Hoyningen-Huene for HB (photographs for Madame Vionnet)
Horst P. Horst for Vogue
Cecil Beaton for British Vogue
Vogue April 1930
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